Don’t Follow The Norms Of Job Search

Nov 29 2011 in Featured, Job Search Strategy, reCareered Blog by Phil Rosenberg

best career advice, best job search information, career advice, job search information, job search advice, job search help, job search tips, career information, career help, career tips, career info, job search info

Most of the candidates I talk to fall back on the traditional norms of job search.

It’s what we’re used to, it’s what we were taught by our college placement office, it’s reinforced by most career coaches, outplacement firms and career authors.

So why wouldn’t you want to follow the norms?

… because the norms don’t work.

“What do you mean they don’t work?” you ask. Why would all of these career bloggers write about the norms if they didn’t work?

There’s a few reasons you don’t want to follow the job search norms:

  1. Different goal: Traditional job search is based on what you were taught by your college placement office. Your college placement office taught you to write a very specific resume, with an objective, a summary, and taught you to present yourself just like everyone else. Your college placement office’s goal was to publish hundreds of similar resumes in a book, sold to employers (today it’s an eBook). Your current goal isn’t to publish your resume in a book, is it?
  2. Different market: You were taught how to search for a job during a time of candidate shortages. Today’s market is one of job shortages.
  3. Random job search works for low hanging fruit: But when there’s no more low hanging fruit (for instance, in today’s job market), random job search methods (job boards, fixed/tweaked resumes, networking events, etc.) no longer work.
  4. Small imperfections can be overlooked during candidate shortages: Any imperfection is death during job shortages.
  5. Looking the same as everyone else makes you a commodity: Most of the job search norms show you how to make you look the same as everyone else. As long as there’s not a commodity shortage (candidates), the only difference between commodities is price – otherwise they are equivalent. Unless you are marketing yourself as the unique solution to a specific employer’s best career advice, best job search information, career advice, job search information, job search advice, job search help, job search tips, career information, career help, career tips, career info, job search infoproblems, you are indistinguishable from thousands of competitors for each job.
  6. Information rules: The candidate with the best information has the best chance of winning.

How about you? Are you still depending on job search norms?

-------------------------------------------------------------------------------------------------------------------------------------

Want to do more than just complain about a bad economy?

To attend our next complimentary live webinar featuring action items to double your resume response rate and number of interviews, plus live career Q&A with Phil Rosenberg of reCareered, register at http://ResumeWebinar.com .

Available Now On Amazon: Job Search Secrets - Rethink Your Job Search Now, By Phil Rosenberg

Phil shows you why your current job search strategies work against you and how to replace them with strategies that improve your odds. Phil provides you with research - cold, hard statistics provided by job boards and hiring managers themselves, to show you what works for you and against you in the worst job market in our lifetimes.

Download Job Search Secrets on Amazon

Join our mailing list for newsletters, announcements of complimentary upcoming webinars and other job search resources. Sign up at http://reCareered.com/newsletter/

For access to more information:
Connect to Phil Rosenberg on Linkedin: http://linkedin.com/in/philrosenberg
Follow reCareered on Linkedin: http://linkedin.com/company/recareered.com
Like reCareered on Facebook: http://www.facebook.com/reCareered
Follow Phil Rosenberg on Google+: http://gplus.to/philrosenberg
Follow reCareered on Twitter: http://twitter.com/philreCareered
Join Career Change Central on Linkedin: http://linkedin.com/e/gis/1800872

Source: http://reCareered.com
Author: Phil Rosenberg

You might also like

Who Says You Have to Give 2 Weeks Notice? Industry standards used to be that departing employees and companies terminating employees each gave...
Are You Branding Yourself As A Job Stalker? I'm proud to have been named a weekly columnist of Personal Branding Blog. I will be republishing...
Job Search Checklist #15: Describing past employers Most job seekers spend way too much time and attention describing present and past employers. In...
How Employers View Your Follow-up: Desperate, Stalker or Assertive? When you are following up with an employer or recruiter, it's important to understand how they view...